What to Expect
View Full Event ScheduleWeek 1 – February 25, 5:00 PM
5:00 PM Digital Marketing Strategy Begins
5:10 pm
5:25 pm – Session 1
6:25 pm
6:30 pm – Session 2
Room # –
Class Sessions
Digital Strategy Introduction
Setting Up Tracking and Analytics – What should I know?
Break
Organic Search (SEO)
Week 2 – March 4, 5:00 PM
5:00 PM Digital Marketing Strategy Begins
5:10 pm
5:25 pm – Session 1
6:25 pm
6:30 pm – Session 2
Room # –
Class Sessions
Content Review (Previous Week)
Google Ads – PPC and Display
Break
Social Media Advertising
Week 3 – March 11, 5:00 PM
5:00 PM Digital Marketing Strategy Begins
5:10 pm
5:25 pm – Session 1
6:25 pm
6:30 pm – Session 2
Room # –
Class Sessions
Content Review (Previous Week)
Building the Digital Marketing Strategy
Break
Course Recap / Cases
5:00 PM Digital Marketing Strategy Begins
Room # –
Class Sessions
5:10 pm
Digital Strategy Introduction
5:25 pm – Session 1
Setting Up Tracking and Analytics – What should I know?
6:25 pm
Break
6:30 pm – Session 2
Organic Search (SEO)
Week 2 – March 4, 5:00 PM
5:00 PM Digital Marketing Strategy Begins
Room # –
Class Sessions
5:10 pm
Content Review (Previous Week)
5:25 pm – Session 1
Google Ads – PPC and Display
6:25 pm
Break
6:30 pm – Session 2
Social Media Advertising
Week 3 – March 11, 5:00 PM
5:00 PM Digital Marketing Strategy Begins
Room # –
Class Sessions
5:10 pm
Content Review (Previous Week)
5:25 pm – Session 1
Building the Digital Marketing Strategy
6:25 pm
Break
6:30 pm – Session 2
Course Recap / Cases
What can I expect at the VIP Session?
If you purchased the VIP ticket, you will be scheduled for a review session with one of the course instructors. Do you know how your website holds up on a mobile device? Have you ever had an expert programmer, designer or marketer review your website? This is an amazing opportunity for you to have your online presence analyzed by an expert for imperative technical components; usability, design, and content that will lead to on-site conversions from your users. They will provide you with your customized digital strategy recommendations to take away and improve the effectiveness of your website and marketing capabilities. You won’t find another opportunity like this!
Live Site Review appointment slots are LIMITED! They are only available by purchasing a VIP ticket.
This ain’t no pitch-fest!
Our goal at Marketing Hacknight is to educate our attendees! We forbid sales pitches during these breakout sessions. We want you and your team to learn about the most applicable marketing topics for your business! We will cover topics like social, search, display and more. Speakers will look at current trends in tracking data and how machine learning AI will change how we buy digital media in the future.